PROJECT
MY SCHOOL GARDEN LOGBOOK
DEVELOPED FOR
Municipality of Amsterdam
TO BE SEEN IN
Amsterdam
DESCRIPTION:
The aim of this task was to replace the decades-old instructional booklet used by children in the school gardens with a new version. It's been quite an exciting challenge, seamlessly blending illustrations with education.
"Do you waste as much as a bathing elephant or as little as an otter taking a dive!?"
Hoogheemraadschap from Schieland and the Krimpenerwaard
REGARDING THE ASSIGNMENT
PROJECT COMPONENTS
Concept work | Illustrations | Artwork | Detailing | Education | Layout
The booklets have undergone a significant transformation, incorporating substantial improvements both in content and visuals. The booklet has truly evolved into a workbook, actively encouraging children to participate in keeping their logbook. For instance, a specific page has been designed where children can 'stamp' their dirty hands, while another page is dedicated to a real snail race!
In 2024, we had originally planned to initiate a pilot project with a minimal print run. However, the response from all primary schools was so positive that the initial print run reached almost all 7,000 children in grades 6/7 with the revamped version!
FUNFACT
The Municipality of Amsterdam discovered Peerdrops, and despite having framework contracts with other graphic agencies, the education department was keen to collaborate with us. We were incredibly honoured by their swift decision-making, and together, we achieved this beautiful result.
